Our Parenting Initiative
Bubda: Because Parenting is an Adventure
Let’s face it—parenting is no walk in the park (unless that park has a coffee cart and a playground). That’s why Bubda, Beta Brands’ cheeky little brainchild, was created: to make family life a little easier, a whole lot comfier, and undeniably stylish. Designed by parents who know the drill, Bubda’s got your back (and your front room) with family-friendly furniture and kids' essentials that tick all the boxes—safe, sustainable, practical, and downright fun.
From weatherproof tables and chairs perfect for messy outdoor adventures to modular foam couches and ottomans that survive epic pillow forts, every Bubda product is made with premium materials and kid-proof designs. It’s furniture that grows with your family and won’t send your stress levels skyrocketing.
Oh, and we’re not just lurking online—we’ve teamed up with Australia’s top retailers like Baby Bunting, The Memo, Metrobaby, Harvey Norman, and Myer to make sure Bubda is never far from your shopping cart.
Big Brands, Bigger Dreams
When we’re not busy keeping Bubda fun and adventurous, Beta Brands is working with some of the biggest names in parenting. Beta Brands works with leading parenting brands such as Lollipop Baby Monitors and Philips. Yep, they’re part of our crew. Our partnerships bring you the innovative, reliable, and oh-so-clever products parents need to have peace of mind and keep the family chaos in check.
Design Creds You’ll Want to Brag About
At Bubda, we don’t just play with pretty designs; we’re pros at it. Our team’s got street cred, having worked with big hitters like Disney, Warner Bros, and leading global retailers to create magical products that delight kids and parents alike. Whether it’s designing epic character merch or crafting solutions for your everyday parenting wins, we bring creativity and top-notch quality to everything we touch.
Our Mission: Keeping It Real
Our mission is as simple as a bedtime story (but with less crying): we’re here to make family life safer, easier, and way more fun. We mix practicality with Pinterest-worthy vibes, sustainability with wallet-friendly prices, and innovative ideas with down-to-earth usability.
Thanks for letting us be a part of your family’s adventure. Here’s to more laughter, less mess (wishful thinking?), and plenty of stylish solutions along the way. Bubda’s got you covered.
